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Moon cake market competition heats up

September 30, 2020 by en.vietnamplus.vn

Hanoi (VNS/VNA) - A crowded moon cake market has caused a drop in sales for many stalls ahead of Mid-Autumn Festival. The big day is on October 1 – the 15th day of the 8th month on the lunar calendar, but the moon cake market is still quiet. Popular moon cake brands like Kinh Do, Nhu Lan, Dong Khanh, Hanoi Confectionery and Thu Huong Bakery are traded on stalls in the most crowded areas in Hanoi and HCM City. Despite an increase in discounts and promotions, fewer people are shopping at moon cake stalls than last year. Nguyen Thi Huong, the owner of a moon cake stall on Pham Van Dong Street in HCM City’s Thu Duc District has struggled this year. “I have to use a 'buy 1 get 1' board to attract customers but some just stop to see the price list. Some still buy the products but they are much fewer than ever before," she said. Le Minh Tam, who runs a moon cake stall on An Duong Vuong Street, District 5, told Tin Tuc newspaper: … [Read more...] about Moon cake market competition heats up

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