Relating brand and customer perspectives on marketing management

Enterprises not only want to develop market share in Vietnam but also to invest in the country so as to make use of trade advantages that Vietnam is enjoying. Attraction from export turnover According to the ministry, by November this year, there were 30 export products with export turnover of above US$1 billion, accounting for 91.6 percent of total exports, mainly focusing on key product lines, including electrics, electronics, garment and textile, footwear, plastics, computers and components. Specially, there were five products with export turnover of above $10 billion, accounting for 59.6 percent. Particularly, cellphones and components had the highest export value of $48.7 billion, accounting for 20.2 percent of total exports, an increase of 5.4 percent over the same period last year. Electronics, computers and components reached export turnover of $32.4 billion, an increase of 19.4 percent. Exports of garment and textile touched $29.9 billion, an increase of 7.8 percent. … [Read more...] about Vietnamese market attractive to foreign enterprises

Home prices saw the steepest increase ever in early 2019 before the gains were trimmed by weakened sentiment and falling sales in the second half of the yearOffice rents peaked in Q1 and have since fallen over the course of 2019The retail sector was hardest hit by the social unrest which stifled any hope of a rebound in retail rents for core submarketsThe volume of major property transactions shrank to a 10-year low alongside the decline in commercial real estate rentsThe leasing and investment outlook across all sectors in 2020 is set to remain subdued as US-China trade tensions and local social unrest continue to weigh on sentiment.HONG KONG, CHINA - Media OutReach - 10 December 2019 - The Hong Kong property market has borne witness to the city's turmoil in 2019. Home prices experienced their steepest increase in the first half of 2019 but have seen those gains trimmed in recent months in the face of the growing social unrest. The ongoing trade tensions and … [Read more...] about Hit by Double Woes, Hong Kong Property Market Heads for an Uncertain 2020

Experts believed that the government’s decision on increasing foreign holding will be a springboard for foreign investors to penetrate into the Vietnamese burgeoning market. The Vietnamese aviation market is expected to undergo significant changes next year as the government opens up more room for foreign investors in the industry amid share sale plans of domestic airlines. Under new regulations on the conditional business lines in the aviation sector, effective from January 1, 2020, Vietnam will raise the foreign ownership limit in domestic air carriers to 34% from the current 30%. Analysts from Ho Chi Minh City Securities Corporation forecast that Vietjet would be the first airline to reach the new foreign holding limit as the budget airline seeks a strategic partner by 2020. A higher foreign holding ratio will be also expected at Vietnam Airlines that will have to unload 35.19% of state holding in order to reduce state ownership to 51% from the current 86.19% under the … [Read more...] about Foreign investors grasp more control overn Vietnam’s aviation market

Chairwoman of the National Assembly Nguyen Thi Kim Ngan (L) and  President of the Senate of the Netherlands Ankie Broekers-Knol  (Photo: VNA) The Hague (VNA) - Chairwoman of the National Assembly Nguyen Thi Kim Ngan has expected that her ongoing official visit to the Netherlands will further deepen the friendship and cooperation between Vietnam and the European country in general and the Dutch parliament in particular. During her talks with President of the Senate of the Netherlands Ankie Broekers-Knol in The Hague on March 27, Chairwoman Ngan expressed her hope that the visit will open up new cooperation prospects in bilateral relations as well as cooperative ties between Vietnam, the Association of Southeast Asian Nations (ASEAN) and the European Union (EU), especially when Vietnam and the Netherlands are celebrating the 45th founding anniversary of diplomatic ties.   [Vietnam’s top legislator holds talks with speaker of Dutch lower house] … [Read more...] about NA leader expects stronger Vietnam-Netherlands relations

Duc Giang-branded washing powder made by Duc Giang Chemical Group JSC (DGC). DGC is a state-owned enterprise established in 1963 and specialises in washing powder production. — Photo cafef.vn The Viet Nam National Chemical Group (Vinachem) has registered to auction all 11.45 million shares it holds in Duc Giang Chemical Group JSC (DGC), equivalent to 8.85 per cent of DGC’s capital. The shares will be offered at a starting price of VND49,100 (US$2.1), nearly double the current market price of VND27,000. Vinachem expects to collect VND560 billion from the sale. The transaction time is scheduled for December 31 at the Ha Noi Stock Exchange (HNX). DGC is a State-owned enterprise established in 1963 and specialises in washing powder production. The company was equitised in 2004. It filed for listing on the HNX in early November with a registered volume of more than 129 million shares. In the third quarter of 2019, DGC's net revenue reached VND1.15 trillion, down 23 per cent … [Read more...] about Vinachem to auction stake in Duc Giang Chemical Group