Themed “Smart tourism”, the event will be held for the first time in Viet Nam, and expected to draw the attendance of about 300 delegates from 25 cities of six TPO member countries. Representatives from 25 member cities will give presentations about their smart tourism promotions and services. It will focus on measures to improve tourism development capacity of OTP member cities. The forum will include two sessions on “Smart Tourism” and “Case Study Presentation by member cities on Smart Tourism”, with the participations of international speakers and experts operating the tourism field. Deputy director of HCM City’s Department of Tourism Nguyen Thi Anh Hoa said the event is a great opportunity for the city’s tourism sector to develop new ideas and strategies for smart tourism. As the host city of the TPO forum, HCM City will also have a chance to promote the … [Read more...] about Asian-Pacific cities’ tourism promotion forum to be held in HCMC
Mauritius tourism promotion authority
HCM City to host Asian Pacific cities’ tourism promotion forum
The 8th Tourism Promotion Organisation for Asian-Pacific Cities (TPO) Forum will take place in Ho Chi Minh City on June 21-22, said the municipal Department of Tourism on June 15. The 8th Tourism Promotion Organization for Asian-Pacific Cities (TPO) Forum will take place in Ho Chi Minh City on June 21-22 Themed “Smart tourism”, the event is expected to draw the attendance of about 300 delegates from 25 cities of six TPO member countries. It will focus on measures to improve tourism development capacity of OTP member cities. Delegates to the event will also propose initiatives and strategies to promote the development of the tourism sector amidst the fourth industrial revolution. The forum will include two sessions on “Smart Tourism” and “Case Study Presentation by member cities on Smart Tourism,” with the participations of international speakers and experts operating the tourism field. Other programmes will be the 31th Meeting of the TPO … [Read more...] about HCM City to host Asian Pacific cities’ tourism promotion forum
Capital shortage hampers tourism promotion
(VEN) - According to the Vietnam National Administration of Tourism (VNAT), 58 of 63 provinces and cities nationwide have tourism promotion agencies. E-marketing and media promotion, along with political ties, sports and culture events and trade fairs helped Vietnam attract 12.9 million foreign visitors with revenues of VND510 trillion in 2017. Tourism promotion should be improved for higher efficiency Although it has resulted in certain achievements, tourism promotion needs to be improved. Nguyen Huu Tho, Chairman of the Vietnam Tourism Association (VITA), pointed out that tourism promotion remains poor, due to lack of market research and information exchange and cooperation between central and local authorities, associations and enterprises. Localities need to formulate tourism promotion plans and target specific markets, Tho said. Capital shortages are a major problem. Nguyen Ngoc Duc, head of VNAT’s Market Department, said central authorities annually allocate … [Read more...] about Capital shortage hampers tourism promotion
Efforts to improve tourism promotion activities
With more than 10 millions foreign visitors recorded in 2017, Vietnam ranks high in the most prominent tourism market. To achieve this outstanding result, tourism promotion activities play a vital part. However, much is needed to be done to improve the work. Quang Ninh province which is rich in tourism development advantages, has focused on investing and building a brand for the local tourism. After various efforts, Quang Ninh Department of Tourism admits that with small-scale investment and limited promotion capabilities, it is tough to bring Vietnam tourism status to a new level. “In the progress of promoting for local tourism, sometimes many localities don’t report back to the National Administration of Tourism and Ministry of Culture, Sports and Tourism. It leads to the problem in which information is mismatche,” said Trinh Dang Thanh, Deputy Head of Quang Ninh Department of Tourism The financial aspect is also mentioned; the annual budget used for … [Read more...] about Efforts to improve tourism promotion activities
New fund to boost tourism promotion
Tourism promotional campaigns in Việt Nam will be boosted with the establishment of Việt Nam Tourism Development Fund (VTDF), an official said. Foreign visitors in Hội An ancient Town. Tourism promotional campaigns in Việt Nam will be boosted with the establishment of Việt Nam Tourism Development Fund (VTDF). - Photo nld.vn Nguyễn Văn Tuấn, General Director of the Viet Nam National Administration of Tourism (VNAT), said the Ministry of Culture, Sports and Tourism had submitted a project on the establishment of the VTDF to the Prime Minister for approval. He said the formation of the VTDF, possibly in the second quarter of this year, would solve obstacles in tourism promotions caused by a lack of funding. The objective of the fund is to boost investment in promotion, product development, training of human resources, and improvement of institutional capacity in the tourism sector, he said. “The budget for tourism development … [Read more...] about New fund to boost tourism promotion
Vietnam’s tourism promoted at world’s largest travel show
The Vietnamese booth at ITB 2018. (Source: VNA) Berlin (VNA) – More than 40 leading Vietnamese tourism companies have introduced their products at ITB 2018, the world’s largest tourism trade fair that opened in Germany’s Berlin on March 7. The Vietnamese booths are set up on an area of 500 sq.m, 2.5 times larger than the area in the 2017 event, helping promote Vietnam’s image to international friends. The Vietnamese enterprises also took the occasion to advertise Vietnamese tourist destinations, seek opportunities to expand the market and exchange with their international partners. Visitors had a chance to explore Vietnam’s traditional culture through special art performances, as well as the country’s signature cuisines. The five-day fair brings together more than 10,000 travel companies from 189 countries and territories worldwide. Within the framework of the event, the Vietnam National Administration of Tourism (VNAT), the Vietnamese … [Read more...] about Vietnam’s tourism promoted at world’s largest travel show
Hanoi continues tourism promotion on CNN channels
A corner of Hanoi (Photo: CNN) Hanoi (VNA) – Hanoi will continue to promote its image in 2018 with the cooperation of the US’s Cable News Network (CNN). This year, CNN continues broadcast 30-second clips on Hanoi’s tourism and create a programme targeting destinations in the city, which is scheduled to be aired in June. [Hanoi, CNN see fruitful tourism promotion cooperation] The Hanoi Department of Tourism has worked with CNN since 2017, with 56 productions made so far. To date, three 30-second videos were aired on CNN’s channels in the five regions: Asia-Pacific, South Asia, North America, Europe and the Middle East. Hanoi hopes to welcome 5.5 million foreigners among over 25.4 million tourists in 2018.-VNA … [Read more...] about Hanoi continues tourism promotion on CNN channels
Culture is key to Hanoi tourism promotion
How has Hanoi turned its thousand-year-plus history and culture into advantages to promote tourism development?Hanoi has been recognized by the United Nations Educational, Scientific and Cultural Organization (UNESCO) as a City of Peace. With its thousand-year-plus history, Hanoi considers cultural tourism products the foundation for tourism development. In recent years, the capital has created a pedestrian zone on streets around Hoan Kiem Lake, which opens from 7pm Friday to midnight Sunday every week. Free Wifi and a variety of street art forms make the pedestrian zone attractive to visitors.Hanoi has also launched its first book street on 19/12 Street in Hoan Kiem District. Other tourist destinations include a Vietnamese Ao dai space, Lan Huong Fashion House, Tan My Design, and Hanoi Culture Space at the Dong Lac Communal House, which presents traditional craft products. Travel companies are encouraged to offer tours to Hanoi’s Old Quarter, Hoan Kiem Lake, Ba Dinh Square, Ho … [Read more...] about Culture is key to Hanoi tourism promotion
Southern metro seeks larger budget for tourism promotion
Ho Chi Minh City will ask for a budget of VND12 billion (US$649,878) to launch a tourism marketing campaign at home and abroad to speed up the recovery of the downturn-hit tourism sector this year. The proposed budget, VND3 billion ($162,469) higher than that of last year, would be used to finance a series of tourism promotional programs including international travel fairs and road shows, La Quoc Khanh, deputy director of the city’s Department of Culture, Sports and Tourism, told Thoi Bao Kinh Te Sai Gon Online (Saigon Economics Times Online). The city’s tourism authorities are planning join a number of international travel fairs to be held this year in Brunei, Finland, Malaysia, Germany, Hong Kong and South Korea. Local tourism officials and businesses will also organize road shows to introduce HCMC’s tourism products to potential customers and partners in South Korea, Japan, Spain and Cambodia as well as take part in activities held by the … [Read more...] about Southern metro seeks larger budget for tourism promotion
Experts insist tourism promotion focus on regional markets
Experts in the hospitality industry have called for the national tourism authority to shift its intensive tourism promotion to regional markets and those where many people still remain keen to travel overseas despite the global economic downturn.Le Trung Tho, executive assistant manager of Palm Garden Resort, said regional markets including the ASEAN bloc should be the priority in the current troubled time as these markets were near to Vietnam and were less impacted by the global economic turmoil.Tho called for Vietnam’s tourism promotion and marketing to target the country’s neighbor China, Russia, Japan, Australia and New Zealand in addition to the ASEAN region.Tho was talking to the Daily before joining a group of representatives from the local Departments of Culture, Sport and Tourism and travel agencies heading to Australia’s Melbourne to organize a Vietnam Roadshow on February 16, or one day before the opening of the Asia Pacific Incentive & Meetings Expo … [Read more...] about Experts insist tourism promotion focus on regional markets