“You don’t need a silver fork to eat good food,” the late celebrity chef Paul Prudhomme once said. But these days, you don’t even need to leave the comfort of your living room, as more and more restaurants offer take-out options to cash in on the growing market for fine dining at home. The demand for home deliveries of ready-to-eat food grew 10 times faster than for dining out last year, according to figures released on Thursday, and food delivery apps specialising in restaurant-quality meals have seen a huge jump in popularity. According to analysts NPD Group, the delivery sector rose almost 10% to 599m visits in the UK last year, while total visits to restaurants and other dining venues rose by just 1%. The delivery channel was worth £3.6bn last year, a 6% increase on 2015 and 50% more than in 2008. NPD noted that even pubs were part of the home-delivery revolution by partnering with brands such as Deliveroo, Just Eat, Hungry House and UberEats. While British pubs only accounted for 4% of the delivery market, they increased their delivery visits by 59% over the previous year. Deliveroo, which was founded by William Shu and Greg Orlowski in… Read full this story
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